Our Latest Work

Take a look at some of our recent projects.

Our Services

A little about what we do.

Hair Consultation Hair Consultation

Our style analysis consists of 17 easy to answer questions. After reviewing your challenges our salon consultants are fully trained to make recommendations on your cut, color, style, product, tools, and seasonal transitions.

Womens Haircut Womens Haircut

From short lengths to long layers. We do it all. Come find out from one of our experienced stylists.

Mens Haircut Mens Haircut

Fully Certified Barbers on Staff. Thats right ‘gents, we even do shaves.

Color Color

Featuring the best products from around the world. Our Color solutions keep the hair healthier, last longer, and support our strengths in balayage.

Reconstructive Treatments Reconstructive Treatments

We have an extensive menu for strengthening, moisturizing, and shine using the newest technologies on the market.

Special Events Special Events

Weddings. Editorials. Runway. With over 200 special events under our belt, we have the experience to make your event or Wedding Day a perfect hair day. By consultation only.

From the Blog

22 Nov 2013

More of the Best Foods for Your Hair

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You’ve heard everyone say this a thousand times: you are what you eat. Well, in many ways it’s true. Especially when it comes to your skin and hair. It’s not just what you put on your hair that makes a difference, it’s what you put into your body. Since it’s the holiday season, chances are you’re about […]

14 Nov 2013

James Goes to Italy: Day 1 Part 2

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When we last checked in on our hero (James DeFrange), he was stuck in the Paris airport and unsure of when he’d ever be able to make it to Rome. Check out the rest of his day 1 adventure as James heads to Italy for training on the Kemon 2014 collection. 

7 Nov 2013

James Goes to Italy: Day 1

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Our owner/founder, James DeFrange, recently completed a successful trip to Italy to receive training on the Kemon 2014 collection. As you may know, our salon is proud to carry the full line of innovative Kemon products. Here’s his dispatch from day 1. 


What our customers are saying.

  • Ellen B

    “I have the best color and cut of my life and when people stop me in the street to ask about my hair it thrills me to point the way to Pura Vida!”

    - Ellen B
  • Sarah M

    “James and his crew have helped me rejuvenate and revive my hair, and now I get compliments everywhere I go”

    - Sarah M
  • Catherine S.

    “I feel compelled to write a review for this salon.  It is by far the best salon experience I have ever had.  I would classify myself as a “low maintenance” hair person.  Wash and wear.  I have no idea how to style my hair.  For my 40 years it’s just kind of worked for me!  Well, as my naturally blonde hair kept getting darker and darker over the last few years, I decided that I needed to break down and get it highlighted.  I looked on Yelp and found Pura Vida.  I am so glad that I found this place!!  I got an appointment with Rachel who listened to my concerns and understood my anxiety over coloring for the first time.  She was awesome and made my hair look incredible–cut and color!!  She helped me understand how to care for it and style it.  I might need another lesson or two :), but I am so happy with the outcome.  One last thing, everyone who works here are down-to-earth; no pretense at all!!  (I don’t do pretentious.)  Highly recommend!”

    - Catherine S.

Unparalleled in quality, Pura Vida Salon offers high-end treatments and services that are uniquely tailored to each client. The salon is nestled in the cozy Knox/Henderson neighborhood between Uptown and Highland Park. With a team of stylists highly educated in the latest trends of hair styling, cutting and coloring, Pura Vida Salon is proud to be one of the most prestigious salons in Dallas, Texas.

Call (214) 378-8889 to Make Your Appointment.